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Personal style is dying. Not changing. Not evolving. Dying. And the algorithm killed it.
Camille Aubert · Read the full piece →

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Why Mouth-Blown Crystal Costs What It Costs
Luxury

Why Mouth-Blown Crystal Costs What It Costs

A crystal glass is priced by the hour and by the failure. The ring it gives is a byproduct of its chemistry, not the reason it costs what it costs.

Camille Aubert · 5 min read
Why Perfume Houses Are Buying Flower Fields
Luxury

Why Perfume Houses Are Buying Flower Fields

A field of rose de mai gives three weeks of harvest and a supply no synthetic can match. Buying the land is the industry's way of insuring against its…

Camille Aubert · 4 min read
Why Denim Weight Matters More Than the Wash
Style

Why Denim Weight Matters More Than the Wash

Weight is a property of the cloth; wash is a treatment applied to it. Only one of them tells you how a pair of jeans will behave after a year of weari…

Camille Aubert · 4 min read
Hair Oiling Deserves Better Than a Trend Cycle
Beauty

Hair Oiling Deserves Better Than a Trend Cycle

Oil on the hair is one of the oldest preparations in the world and one of the newest product categories. The bottle has largely forgotten what the rit…

Camille Aubert · 4 min read
The Problem With Clinical Language in Skincare
Beauty

The Problem With Clinical Language in Skincare

Skincare speaks the grammar of medicine: clinically proven, barrier repair, twelve-week study. The vocabulary arrived for good reason and now hides wh…

Camille Aubert · 4 min read
Why Independent Bookshops Still Set the Canon
Culture

Why Independent Bookshops Still Set the Canon

A bookshop is a machine for making decisions in public. The table by the door is an editorial act performed by someone who will be in the shop tomorro…

Camille Aubert · 4 min read
What a Printed Menu Says That a QR Code Cannot
Culture

What a Printed Menu Says That a QR Code Cannot

Printing a menu is a commitment made in the morning and kept at dinner. A code on a table removes the commitment, and with it a small part of the rest…

Camille Aubert · 4 min read
What a City Loses When Its Repair Shops Close
Culture

What a City Loses When Its Repair Shops Close

Repair shops are the part of a city that remembers how objects are made. When the last cobbler gives up his lease, the loss is not a service but a kin…

Camille Aubert · 4 min read
Style

Why Denim Weight Matters More Than the Wash

Weight is a property of the cloth; wash is a treatment applied to it. Only one of them tells you how a pair of jeans will behave after a year of wearing.

Camille Aubert · 4 min read
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Featured

Why Museum Restaurants Are Getting Serious

A museum restaurant once existed to recover from the galleries. In a handful of institutions it is now the reason to arrive early, and that shift is not only about food.

Camille Aubert